Creating content for your site can seem like a really daunting task. I mean who has the time to sit around blogging or writing articles all the time? If you are like me you are busy with day to day life and you really don't have the time to write articles. The problem is, writing articles and creating content is what drives natural search engine traffic to your website. So there is a dilemma here, what should you do?
One of the best strategies I have ever found for writing articles is to use a mind map. You can download a free program called FreeMind (just Google it). This program will allow you to map out ideas. When I open a mind map I try to think of the top ten questions that my clients have. Then under each one of these questions I come up with three solutions or explanations of how that problem can be solved. Now I take that mind map and I have the basis for 10 great articles. If you practice you can knock out ten articles in about 2 hours.
Another way to create content is to use PLR, or "Private Label Rights". This is basically ghost written material which you can use as your own for a very affordable fee. PLR, can be purchased by more than one person so I usually take the PLR I buy and re-write it in my own voice. If you do this your readers will recognize it as you and it won't sound choppy or unnatural. One caveat though, never try to use PLR on an article directory. They will not allow it, even if it is re-written they are very good at spotting it.
Finally consider repurposing the content you already have. Take a look at the articles that you have already written. Which of them could you put together and record an audio about? Think about making a PowerPoint presentation that outlines the topics that you have talked about, then use a screen capture program like Camtasia to record it into a video. You can upload this video to YouTube or Vimeo.
Creating content can seem like a daunting task, but try to make it fun instead of being a pain. You can get a lot out of a little time on a Saturday afternoon by using my mind map strategy. You can always re-write some PLR and use on your site. Also think about repurposing the content that you already have. If you use these strategies you will find that creating content is really not hard at all.
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